Video Flashback: The Passing of VHS

They don’t call it Vertical Helical Scan for nothing.


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I still prefer Betamax and rue the day that they lost the format war.

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Scorsese throws his hat into 3D ring

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The Shark is back! Lightworks goes open source

Techie-Buzz.com reports that EditShare bought the company and are rolling it out again.  I have fond memories of this pioneer N.L.E. that was developed by three blokes in a garage in England and went on to capture the hearts and minds of Hollywood film editors.  This was my first experience with digital editing (1993) and despite crashing a lot,  the original interface always seemed pretty intuitive alongside the “KEM style” controller. Shortly thereafter Tektronix bought the system and promptly drove it into the ground. Soon Avid became the “last man standing” and the fine folks of Tewkesbury stopped answering the telephone.
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12 Top Broadcasters Join Up To Develop Mobile Content Service

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“No 3D Cheese Please”, sez former Mouse House Katz

“If you are asking people to pay a premium price, you better deliver” said Jeffrey Katzenberg in his hastily arranged address to the National Association of Broadcasters at their annual convention in Las Vegas.  The consensus among blogsters is that 3D has arrived (or rather returned after a very long hiatus) thanks to the tireless efforts of Mr. Katzenberg.  But he reminded the industry that this is not necessarily a done deal.

In earlier comments, Katzenberg has been highly critical of cheap 2D to 3D conversions such as the recent release of Clash of the Titans, which took 8 to 10 weeks to quickly deliver.
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Katzenberg noted that  a successful conversion done the right way may take up to 18 months and cost a minimum of $20 million. “Not everyone is going to have the resources to do it right.”

Sports and gaming will be the early drivers in the home” said Katzenberg suggesting that TV audiences are more forgiving when it comes to quality.

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Example of a 3D Broadcast Rig

James Mathers of DCS talks to Larry Thorpe about the use of Canon lens in 3D production

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Katzenberg to speak at NAB today at 2pm

You must give the man credit for pushing exhibitors to add 3D screens. We might not be where we are today if he had not insisted that all new animated features be released in both 2D/3D. But he brings a cautionary note to the proceedings.

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Moderator: David Wertheimer, CEO and Executive Director, Entertainment Technology Center at University of Southern California.

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Experts warn: Too much 3D can make you sterile

After attending the Digital Summit this weekend, I hate to admit this but my eyes are still sore.  I wouldn’t say that I overdid it but after on-again off-again viewing of content using the Panasonic active shutter glasses and the RealD’s (not to mention that guy who keeps popping his strobe camera off every few minutes in the dark) my vision is slightly toasty.

Like Olympic athletes,  perhaps we need to start training before these events.

On Monday, my first stop was the Autodesk booth where expert colorist, Kent Pritchett demo’d the 3D Lustre software using the luxuriant Dave Matthews concert footage that he graded recently.  He reports that hours spent in front of a the 3D console (only when wearing the glasses) may have to be reduced by 50% due to eye strain and fatigue.

UPDATE 5.07.10

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UPDATE 4.17.10

Remember when Nintendo released one their Pokemon movies back in 1997 and later withdrew it because one of the strobe sequences caused epileptic seizures in kids and small animals?  Well now Samsung has issued a warning about their stereo displays.  Being forewarned is forearmed and reduces threats of lawsuits.

“Viewing in 3D mode may also cause motion sickness, perceptual after effects, disorientation, eye strain, and decreased postural stability.”

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Apple remains above the fray at NAB

All this week, I’ve been wondering what will be the next announcement from Cupertino and why aren’t they here?  I’ve enjoyed using the NAB iPhone app that lists the Exhibitors and pushes daily notices about events. Despite the din around the halls, I’m waiting for Apple to chime in.

Two things have emerged one having to do with 3D:

HDGuru3D.com reports on Apple’s Patent Pending ‘iSpecs’.
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The other is a party they got going on at the Renaissance on Wednesday.

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3D Digital Summit Day 2

Digital Cinema (including 3D) Roll-out:  A Status Report

Moderator, Michael Karagosian (MKPE Consulting) reports we are in year 11 in digital cinema rollout.  This year 33 titles will be in 3D.  All current growth in screens in the U.S.  is currently fueled by 3D.  But Asia and Europe are seeing the most expansion of 3D screens. Michael Lewis (RealD) warned that “Bad 3D” could really slow down the movement.  AMC, Cinemark and Regal Cinemas have formed a consortium (DCIP) and raised $660 million towards the deployment of 16,000 new 3D screens. Oleg Berezin (Neva Film) described the Russian exhibition paradigm where less than half the Russian films released on 35mm did not recoup their P & A while digital and 3d releases are considered  the golden goose. Peter Wilison of the European Digital Cinema Forum (EDCF)  portrayed the European theatrical system as healthy and growing, despite the fractious nature of the EU community.  There are 31,00 screens across Europe (excluding Russia and Ukraine) of which 8,000 are 3d equipped.

Technical Issues for 3D Digital Cinema

Richard Welsh of Dolby Labs talked about the essential nature of metadata particularly when cueing subtitles, although they must be rendered or baked into the picture.  Subtitles should to be placed in front of the action so as not to clash with the action plane.  However when there is a dynamic move as shown in the Alice in Wonderland segment with the Cheshire Cat floating towards the audience, so too must the subtitles shift to match the plane. Clearly reading subtitles are going to be a son of a bitch in 3D, however the two multi-depth credit cards looked really hot in the Alice trailer.

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Siegfried Foessel talked about panoramic cinema featuring about to 12 x 2K cameras shooting in a half circle.  He also showed one of the most stunning short clips featuring a Peregrine attack above the city of London and co-produced by the BBC.

The Keynote Speaker, John Honeycutt (Discovery Channel) was the high point of the day as he unveiled Sony’s new 3D camera which I am sure will cause a sensation on the floor of the convention this week.  Some of the specs were outlined such as 3-inch CMOS sensors per eye, Full HD (1920×1080), interchangeable lenses, convergence control and full metadata support. Discovery will be conducting field tests of  the “Concept” prototype this July. The reaction from the house was palpable.

Can there (ever) be a Common Worldwide 3D-TV Broadcast Standard?
When the SMPTE engineers came out after lunch to repeat everything we had been hearing for the last two days, I started to nod off. So I will leave it to Debra Kaufman to fill us in on the details.

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About 3D & Digital Cinema

If you are a tech head, cinema-phile, movie geek or digital imaging consultant, then we'd like to hear from you. Join us in our quest to explore all things digital and beyond. Of particular interest is how a product or new technology can be deployed and impacts storytelling. It may be something that effects how we download and enjoy filmed entertainment. It may pertain to how primary and secondary color grading will enhance a certain tale. The most important thing is that you are in the driver's seat as far as what you watch and how you choose to consume it.